We listen to your vision and customize to your needs. Afterall, it is YOUR HOME!


If you want your house to stand out among the competition, JW Nash & Co. in Franklin can provide you with that marketing edge. I’m Jamie Watford, and my company focuses on helping sellers and real estate agents in the Middle Tennessee area prep up their residential property for sale. Let us help you turn your place from blah to buy-worthy.



When you hire JW Nash & CO, you can be assured that your house would appeal to its largest potential market. With our help, you can get:

  • The Best Return on Investment
  • The Highest Offer
  • A Quick Sale
  • Capitalize  on Desires of Homeowners

Let our team transform your place into a buyer’s dream home. With my advanced, lifestyle-friendly staging methods, I can help lighten up your living space to make it appear brighter, spacious, tasteful, and stunning to prospective buyers.  

Finnhorse marketing

About Jamie

   My passion for design began in the 4th grade when I redesigned my teacher’s classroom on a notebook, and my teacher questioned me what am I doing. What can I say, it all started back then.

  JW Nash & Co. is my personal business that I founded in 2008, working on a part-time basis. I left corporate America and decided to follow my true passion and make JW Nash my full-time dream position. My areas of focus include home staging, interior design, color coaching and  interior holiday décor. 

  I work regularly with real estate agents in staging their client’s homes, de-cluttering and reorganization, and procuring key focus pieces. I have had several clients that needed services with interior design of their existing homes or new construction, I really enjoy those projects as well. I enjoy cooking, baking(my dad’s famous sugar cookies recipe), traveling and watching Tennessee Titans and Nashville Predators.  

  This year I was proud to partner with Williamson Medical Center Volunteer Auxiliary as the holiday tree designer for the Volunteer Auxiliary’s Annual Tree of Life fundraiser.  I am also of member of RESA and the Greater Nashville Chapter of RESA.  I am currently serving on the board for the Greater Nashville Chapter of RESA, as Vice President of Membership.  

  Supporter of Susan G. Komen Breast Cancer & 2017 Presenting Sponsor of Pat Summitt Foundation and  board member for the Pat Summitt Foundation Annual Golf Tournament.   

  Apart from being a Certified Expert Psychological Stager, I also hold a B.A. in Communications degree. When I’m not at work fulfilling my lifelong passion, I also spend the time to volunteer for several charitable organizations serving Middle Tennessee. 

 I am a repeat Realtor client of Jamie Watford and I have had great results each time she has been involved with my listing. Most recently she did a staging consultation for me on a home that needed a total makeover.  The client followed her detailed instructions perfectly.  We listed on Thursday and hosted an Open House Sunday and sold at full price the day of the showing.  Results: we had 18 different people at the Open House Sunday and sold at full price. Average DOM is 45 days and we sold it immediately.  Best money ever spent.  BY the way, I am an accredited home stager myself but find it always is better when I focus on being the Realtor Expect (who sometimes tells them the tough love things they need to hear) and I remain the “good guy”. 

-SH, Keller Williams

Choosing a designer who is a perfect fit is so critical to the success of the project.  I found that perfect fit in Jamie Watford!  Jamie has “that eye” to reuse, repurpose, or upcycle all the pieces in your house.  She doesn’t walk in and expect you to buy all new furniture or décor; she has the talent to use what you have to create a beautiful place.  Jamie maximized her entire time at my house; I was amazed by what she accomplished in just a few hours!  Because she is affordable.  I’m able to work on even more projects without making a huge dent in my decorating budget.  I went from enjoying my home to ADORING my home because of Jamie!


What can I say Jamie is unbelievable. She just has that eye of design/details and all my listing have sold with in 30-days of using her services.


Jamie is simply the best. She is talented, professional and a joy to work with. I said yes to her ideas without being able to see the vision myself, and I am so thankful I did! Her eye and expertise for creating a lovely home is magnificent. My husband even enjoys all the looks she put together for us. I look forward to using her services in all future home updates!

Justin and I both thank you so much!

Jamie, Thank you! I couldn’t have pulled it all together without you!!

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1 year ago
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1 year ago
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3 years ago
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